Gulf Air strengthens boutique strategy by adding more premium leisure destinations in 2020

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Gulf Air – the Kingdom of Bahrain’s national carrier – in line with its boutique strategy to add premium leisure destinations to its delicate crafted network, has revealed new additions to its 2020 network with three popular business and leisure destinations: Milan in Italy commencing from July 2020 on the new Airbus A321neo, Munich in Germany and Mykonos in Greece which both will be served on seasonal basis from July to September 2020 with 4 weekly flights and 3 weekly flights respectively. Moreover, due to popularity and success of the routes during summer 2019, Malaga will be reinstated during summer 2020 with 2 weekly flights and Salalah will be reinstated during the same period with 3 weekly flights. The announcement was made on the Kingdom of Bahrain’s pavilion at the World Travel Market 2019 as Gulf Air co-exhibited with Bahrain Tourism and Exhibitions Authority.

A ceremony was held to announce the network expansion news with attendees of World Travel Market as well as members of the media. Gulf Air’s Chief Executive Office Mr. KrešimirKučko said: “With a strong network planning team that mainly composes of young Bahraini professionals, Gulf Air’s network is designed for our customers giving them a choice to travel to/from Bahrain or to a number of destinations connecting through Bahrain. Focal and balanced expansion into Europe for 2020 is aimed to support the strong infrastructure in tourism and trade.” Mr. Kučko further added: “It is with great enthusiasm we announce our flights to Milan and Munich which both are very popular to our worldwide customer base for leisure and business travel. Mykonos will also be a great boutique seasonal summer destination in Greece catering to the growing demand to experience this beautiful island and its luxurious resorts during the summer holiday. As our fleet expands and with the arrival of our new Airbus A321neo and more Dreamliners next year, we can now reach further places and serve more long haul regions.”

The airline’s network is expanding tactically to strengthen the current destinations’ map with feeder cities balanced from the east and west of the Kingdom. With its boutique business model that was announced earlier this year, Gulf Air has started its fleet modernization program and received 7 new Boeing 787-9 Dreamliner and 4 Airbus 320neo aircraft in 2018 and 2019.

 

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